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Business Information Systems
Af: Paul Beynon-Davies Engelsk Paperback
SPAR
kr 310
Business Information Systems
Af: Paul Beynon-Davies Engelsk Paperback
This textbook offers students a systematic guide to how information systems underpin organisational activity in today’s global information society, covering everything from ICT infrastructure and the digital environment to electronic marketing, mobile commerce and design thinking. While academically rigorous and underpinned by the author’s deep knowledge of the subject, an engaging writing style combined with extensive pedagogical features, cases and innovative examples from around the world ensure that the text remains accessible to those approaching the topic for the first time. Taking an approach that views businesses as complex systems, the book illustrates how valuable systems thinking can be in our everyday working lives, while theoretical ideas are always supported by examples of their application in the real world. This text is the ideal course companion for all students studying business information systems or management information systems modules at undergraduate, postgraduate or MBA level. New to this Edition:- New coverage of key contemporary topics, including big data, analytics, cloud computing, the internet of things, blockchain and bitcoin, green IS, ethics, and cyber security. - Brand new chapters on Mobile Commerce and Social Media, and Designing Digital Organisation (design thinking). - A revised concluding chapter considering contemporary technological trends, as well as reflections and predictions for future innovations. Accompanying online resources for this title can be found at bloomsburyonlineresources.com/business-information-systems-3e. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.
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This textbook offers students a systematic guide to how information systems underpin organisational activity in today’s global information society, covering everything from ICT infrastructure and the digital environment to electronic marketing, mobile commerce and design thinking. While academically rigorous and underpinned by the author’s deep knowledge of the subject, an engaging writing style combined with extensive pedagogical features, cases and innovative examples from around the world ensure that the text remains accessible to those approaching the topic for the first time. Taking an approach that views businesses as complex systems, the book illustrates how valuable systems thinking can be in our everyday working lives, while theoretical ideas are always supported by examples of their application in the real world. This text is the ideal course companion for all students studying business information systems or management information systems modules at undergraduate, postgraduate or MBA level. New to this Edition:- New coverage of key contemporary topics, including big data, analytics, cloud computing, the internet of things, blockchain and bitcoin, green IS, ethics, and cyber security. - Brand new chapters on Mobile Commerce and Social Media, and Designing Digital Organisation (design thinking). - A revised concluding chapter considering contemporary technological trends, as well as reflections and predictions for future innovations. Accompanying online resources for this title can be found at bloomsburyonlineresources.com/business-information-systems-3e. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.
Produktdetaljer
Sprog: Engelsk
Sider: 512
ISBN-13: 9781352007381
Indbinding: Paperback
Udgave:
ISBN-10: 135200738X
Udg. Dato: 11 nov 2019
Længde: 21mm
Bredde: 210mm
Højde: 279mm
Oplagsdato: 11 nov 2019
Forfatter(e): Paul Beynon-Davies
Forfatter(e) Paul Beynon-Davies


Kategori Matematik for virksomhedsøkonomer og forretningssystemer


Sprog Engelsk


Indbinding Paperback


Sider 512


Udgave


Længde 21mm


Bredde 210mm


Højde 279mm

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