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Smart Engagement
Af: John Aston, Alan Knight Engelsk Paperback
SPAR
kr 30
Smart Engagement
Af: John Aston, Alan Knight Engelsk Paperback
Businesses that thrive in the 21st century will be those that are smart about "engagement". These businesses are the best at adapting to changing societal concerns, expectations, risks and opportunities and they know how to generate sustainable outcomes.However, while many companies talk a lot about stakeholder engagement, very few do it in a way that genuinely contributes to business success. In many cases companies engage the wrong people on the wrong issues at the wrong time; they plan too much and do too little; they slide into PR-mode or they undermine relationships by creating expectations that can''t be met.Smart Engagement can help you plan an engagement programme that is integrated into your core business. John Aston and Alan Knight draw on nearly 50 years of practical expertise in the field of natural resources, energy and infrastructure, chemicals, aeronautics, the financial sector, environmental management, social responsibility and capacity building. They distil the best from current research and offer a robust guide to best practice. This is not abstract process guidelines; it is a straightforward, no-nonsense and practical approach to engagement, focused on results and value creation.
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Businesses that thrive in the 21st century will be those that are smart about "engagement". These businesses are the best at adapting to changing societal concerns, expectations, risks and opportunities and they know how to generate sustainable outcomes.However, while many companies talk a lot about stakeholder engagement, very few do it in a way that genuinely contributes to business success. In many cases companies engage the wrong people on the wrong issues at the wrong time; they plan too much and do too little; they slide into PR-mode or they undermine relationships by creating expectations that can''t be met.Smart Engagement can help you plan an engagement programme that is integrated into your core business. John Aston and Alan Knight draw on nearly 50 years of practical expertise in the field of natural resources, energy and infrastructure, chemicals, aeronautics, the financial sector, environmental management, social responsibility and capacity building. They distil the best from current research and offer a robust guide to best practice. This is not abstract process guidelines; it is a straightforward, no-nonsense and practical approach to engagement, focused on results and value creation.
Produktdetaljer
Sprog: Engelsk
Sider: 105
ISBN-13: 9781910174180
Indbinding: Paperback
Udgave:
ISBN-10: 1910174181
Udg. Dato: 3 jul 2014
Længde: 11mm
Bredde: 150mm
Højde: 210mm
Oplagsdato: 3 jul 2014
Forfatter(e): John Aston, Alan Knight
Forfatter(e) John Aston, Alan Knight


Kategori Ledelse: lederskab og motivation


Sprog Engelsk


Indbinding Paperback


Sider 105


Udgave


Længde 11mm


Bredde 150mm


Højde 210mm

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