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Blitzscaling

Af: Reid Hoffman, Chris Yeh Engelsk Paperback
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Blitzscaling

Af: Reid Hoffman, Chris Yeh Engelsk Paperback
Foreword by Bill GatesFrom the authors of New York Times bestsellers, The Alliance and The Start-up of You, comes a smart and accessible must-have guide for budding entrepreneurs everywhere.Silicon Valley is renowned for its striking number of businesses which have grown from garage start-ups into global giants; Apple, Cisco, Google, HP and Intel to name a few. But what is the secret to their outstanding success? Hoffman and Yeh explain that it’s simple: they’ve learnt how to blitzscale.Featuring case studies from numerous prominent tech businesses such as AirBnB and WeChat, this book offers a specific set of practices for catalysing and managing dizzying growth in bourgeoning start-ups. Prioritising speed over efficiency in an environment of uncertainty, Blitzscaling illustrates how businesses can accelerate to the stage in a company’s life cycle where the most value is generated. Using the framework provided by Hoffman and Yeh, readers will learn how to design business models which simultaneously support growth at a furious pace and capture the market, as well as how to navigate the necessary shifts in strategy needed at each level of scale.
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Foreword by Bill GatesFrom the authors of New York Times bestsellers, The Alliance and The Start-up of You, comes a smart and accessible must-have guide for budding entrepreneurs everywhere.Silicon Valley is renowned for its striking number of businesses which have grown from garage start-ups into global giants; Apple, Cisco, Google, HP and Intel to name a few. But what is the secret to their outstanding success? Hoffman and Yeh explain that it’s simple: they’ve learnt how to blitzscale.Featuring case studies from numerous prominent tech businesses such as AirBnB and WeChat, this book offers a specific set of practices for catalysing and managing dizzying growth in bourgeoning start-ups. Prioritising speed over efficiency in an environment of uncertainty, Blitzscaling illustrates how businesses can accelerate to the stage in a company’s life cycle where the most value is generated. Using the framework provided by Hoffman and Yeh, readers will learn how to design business models which simultaneously support growth at a furious pace and capture the market, as well as how to navigate the necessary shifts in strategy needed at each level of scale.
Produktdetaljer
Sprog: Engelsk
Sider: 288
ISBN-13: 9780008303631
Indbinding: Paperback
Udgave:
ISBN-10: 0008303630
Udg. Dato: 18 okt 2018
Længde: 26mm
Bredde: 231mm
Højde: 164mm
Forlag: HarperCollins Publishers
Oplagsdato: 18 okt 2018
Forfatter(e): Reid Hoffman, Chris Yeh
Forfatter(e) Reid Hoffman, Chris Yeh


Kategori Virksomhedsinnovation


Sprog Engelsk


Indbinding Paperback


Sider 288


Udgave


Længde 26mm


Bredde 231mm


Højde 164mm


Udg. Dato 18 okt 2018


Oplagsdato 18 okt 2018

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