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Myths of Strategy

Af: Jerome Barthelemy Engelsk Hardback
SPAR
kr 93

Myths of Strategy

Af: Jerome Barthelemy Engelsk Hardback

Every business should introduce new technologies to improve their performance? The only way to innovate is to think outside of the box? And obviously, having a Chief Strategy Officer is a guarantee of success. Really?

The reality is that there are no magic recipes for success. If there were, every company would use them, and no single company would be outstanding.

Business strategy is messy, requires hard graft and is difficult to get right. And yet the world of strategy is dominated by management consultants and business gurus making sweeping generalizations, oversimplifying business thinking and peddling their own unfounded ideas. But do these methods actually work?

Myths of Strategy debunks thirty of these most common strategy sagas, cutting through consultant hyperbole and provide you with tried and test business ideas that will make your company more successful.

About the Business Myths series...

The Business Myths series tackles the falsehoods that pervade the business world. From leadership and management to social media, strategy and the workplace, these accessible books overturn out-of-date assumptions, skewer stereotypes and put oft-repeated slogans to the test. Entertaining and rigorously researched, these books will equip you with the insight and no-nonsense wisdom you need to succeed.

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Every business should introduce new technologies to improve their performance? The only way to innovate is to think outside of the box? And obviously, having a Chief Strategy Officer is a guarantee of success. Really?

The reality is that there are no magic recipes for success. If there were, every company would use them, and no single company would be outstanding.

Business strategy is messy, requires hard graft and is difficult to get right. And yet the world of strategy is dominated by management consultants and business gurus making sweeping generalizations, oversimplifying business thinking and peddling their own unfounded ideas. But do these methods actually work?

Myths of Strategy debunks thirty of these most common strategy sagas, cutting through consultant hyperbole and provide you with tried and test business ideas that will make your company more successful.

About the Business Myths series...

The Business Myths series tackles the falsehoods that pervade the business world. From leadership and management to social media, strategy and the workplace, these accessible books overturn out-of-date assumptions, skewer stereotypes and put oft-repeated slogans to the test. Entertaining and rigorously researched, these books will equip you with the insight and no-nonsense wisdom you need to succeed.

Produktdetaljer
Sprog: Engelsk
Sider: 288
ISBN-13: 9781398607842
Indbinding: Hardback
Udgave:
ISBN-10: 1398607843
Udg. Dato: 3 okt 2022
Længde: 25mm
Bredde: 210mm
Højde: 135mm
Forlag: Kogan Page Ltd
Oplagsdato: 3 okt 2022
Forfatter(e): Jerome Barthelemy
Forfatter(e) Jerome Barthelemy


Kategori Ledelse og beslutningstagning


Sprog Engelsk


Indbinding Hardback


Sider 288


Udgave


Længde 25mm


Bredde 210mm


Højde 135mm


Udg. Dato 3 okt 2022


Oplagsdato 3 okt 2022

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