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An Introduction to Applied Semiotics
Af: Louis Hebert Engelsk Paperback
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kr 42
An Introduction to Applied Semiotics
Af: Louis Hebert Engelsk Paperback

An Introduction to Applied Semiotics presents nineteen semiotics tools for text and image analysis. Covering a variety of different schools and approaches, together with the author’s own original approach, this is a full and synthetic introduction to semiotics. This book presents general tools that can be used with any semiotic product. Drawing on the work of Fontanille, Genette, Greimas, Hébert, Jakobson, Peirce, Rastier and Zilberberg, the tools deal with the analysis of themes and action, true and false, positive and negative, rhythm narration and other elements.

The application of each tool is illustrated with analyses of a wide range of texts and images, from well-known or distinctive literary texts, philosophical or religious texts or images, paintings, advertising and everyday signs and symbols. Each chapter has the same structure – summary, theory and application, making it ideal for course use.

Covering both visual and textual objects, this is a key text for all courses in semiotics and textual analysis within linguistics, communication studies, literary theory, design, marketing and related areas.

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An Introduction to Applied Semiotics presents nineteen semiotics tools for text and image analysis. Covering a variety of different schools and approaches, together with the author’s own original approach, this is a full and synthetic introduction to semiotics. This book presents general tools that can be used with any semiotic product. Drawing on the work of Fontanille, Genette, Greimas, Hébert, Jakobson, Peirce, Rastier and Zilberberg, the tools deal with the analysis of themes and action, true and false, positive and negative, rhythm narration and other elements.

The application of each tool is illustrated with analyses of a wide range of texts and images, from well-known or distinctive literary texts, philosophical or religious texts or images, paintings, advertising and everyday signs and symbols. Each chapter has the same structure – summary, theory and application, making it ideal for course use.

Covering both visual and textual objects, this is a key text for all courses in semiotics and textual analysis within linguistics, communication studies, literary theory, design, marketing and related areas.

Produktdetaljer
Sprog: Engelsk
Sider: 302
ISBN-13: 9780367351120
Indbinding: Paperback
Udgave:
ISBN-10: 0367351129
Kategori: Litteraturteori
Udg. Dato: 3 dec 2019
Længde: 18mm
Bredde: 246mm
Højde: 175mm
Oplagsdato: 3 dec 2019
Forfatter(e): Louis Hebert
Forfatter(e) Louis Hebert


Kategori Litteraturteori


Sprog Engelsk


Indbinding Paperback


Sider 302


Udgave


Længde 18mm


Bredde 246mm


Højde 175mm

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