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Cases in Public Relations Strategy draws on original, real-world case studies to provide students with a strategic approach to meeting the needs of a client before, during, and beyond a campaign. Using the RACE (Research, Action Planning, Communication, and Evaluation) model, students explore successful contemporary campaigns and evaluate best practices in all major areas of public relations activity. This practical, client-oriented text shows students how to systematically evaluate and adapt to the needs of a particular client—whether big or small, global or local, for-profit or nonprofit—in order to launch the most effective campaign. Each case includes a brief introduction focused on fundamentals and core competencies, and all cases have been carefully selected to present a wide range of client types. In addition to the lessons from professionals in the case studies, a section on PR consulting and an appendix on advancing your PR career give students the knowledge and skills they need for success in the field.
Give your students the SAGE edge!
SAGE edge offers a robust online environment featuring an impressive array of free tools and resources for review, study, and further exploration, keeping both instructors and students on the cutting edge of teaching and learning.
Cases in Public Relations Strategy draws on original, real-world case studies to provide students with a strategic approach to meeting the needs of a client before, during, and beyond a campaign. Using the RACE (Research, Action Planning, Communication, and Evaluation) model, students explore successful contemporary campaigns and evaluate best practices in all major areas of public relations activity. This practical, client-oriented text shows students how to systematically evaluate and adapt to the needs of a particular client—whether big or small, global or local, for-profit or nonprofit—in order to launch the most effective campaign. Each case includes a brief introduction focused on fundamentals and core competencies, and all cases have been carefully selected to present a wide range of client types. In addition to the lessons from professionals in the case studies, a section on PR consulting and an appendix on advancing your PR career give students the knowledge and skills they need for success in the field.
Give your students the SAGE edge!
SAGE edge offers a robust online environment featuring an impressive array of free tools and resources for review, study, and further exploration, keeping both instructors and students on the cutting edge of teaching and learning.
Prisen for levering afhænger af typen af dit medlemskab, eller om du ikke har et medlemskab.
Hvis du ikke har et medlemsskab er priserne som følger:
| Levering til pakkeshop | 39,95 kr. pr. ordre |
| Hjemmelevering | 59,90 kr. pr. ordre |
Med et guldmedlemsskab er leveringspriserne:
| Levering til pakkeshop. Ordrer under 250 kr. | 34,95 kr. pr. ordre |
| Levering til pakkeshop. Ordrer over 250 kr. | 24,95 kr. pr. ordre |
| Hjemmelevering. Ordrer under 250 kr. | 59,90 kr. pr. ordre |
| Hjemmelevering. Ordrer over 250 kr. | 49,90 kr. pr. ordre |
Med et plating- eller streaming medlemsskab er leveringspriserne:
| Levering til pakkeshop. Ordrer under 250 kr. | 24,95 kr. pr. ordre |
| Levering til pakkeshop. Ordrer over 250 kr. | 0 kr. pr. ordre |
| Hjemmelevering. Ordrer under 250 kr. | 44,90 kr. pr. ordre |
| Hjemmelevering. Ordrer over 250 kr. | 19,95 kr. pr. ordre |
Bemærk venligst, at vi forbeholder os retten til at ændre i et fragtbeløb efter ordreafgivelse, hvis man som kunde har opnået en særlig fragtpris pga. køb for over 250 kr. og efterfølgende retter i sin ordre, så ordrebeløbet kommer under 250 kr. Ovenstående fragtpriser for ordrer under 250 kr. vil i så fald være gældende.
Levering
Varerne sendes indenfor 1-6 hverdage. Den konkrete leveringstid står oplyst ved hver enkelt vare. Levering sker med PostNord eller DAO distribution. Vi leverer kun i Danmark og ikke til Grønland og Færøerne.
Vær opmærksom på, at DAO ofte leverer om natten, og at der ikke skal kvitteres for modtagelse af pakken fra DAO. Hvis ikke DAO kan levere pakken forsvarligt ved dør eller i postkasse,
vil pakken i stedet blive leveret til nærmeste pakkeshop, også selvom du har betalt for hjemmelevering.
