Hurtig levering
Fremragende Trustpilot
Op til 20% Rabat på nye medlemsordrer
Kurv
Guanxi
Af: Erdener Kaynak, Thomas Leung, Y.H. Wong Engelsk Paperback
SPAR
kr 42
Guanxi
Af: Erdener Kaynak, Thomas Leung, Y.H. Wong Engelsk Paperback
Develop a network of successful business relationships in China!

This systematic study of the Chinese concept of guanxi--broadly translated, ”personal relationship” or ”connections”--offers a comprehensive social and professional model for doing business in China. In addition to a clear analysis of the origins and meanings of this vital concept, Guanxi: Relationship Marketing in a Chinese Context empowers you with practical tools for establishing guanxi in order to facilitate successful business relationships.

Guanxi is based on an original research study as well as the authors’twenty years of experience of doing business in China. Their understanding of the implications of face, favor, reciprocity, honor, and interconnectedness--all vital parts of guanxi--will enable you to understand the unstated assumptions of Chinese business culture. Moreover, the book discusses the legal implications of guanxi as well as cultural expectations.

This valuable handbook offers a wealth of information on guanxi:
  • case studies of guanxi in action
  • managerial implications of saving face and reciprocity
  • measuring guanxi quality and performance indicators
  • step-by-step instructions for building guanxi
  • detailed strategies for penetrating the Chinese market
Guanxi is an indispensable tool for anyone wanting to do business in China, for students of international business or Chinese culture, and for scholars interested in international business culture.
Eksklusiv medlemspris 712 kr
Medlemspris 716 kr
Eksklusiv medlemspris og medlemspris er kun for medlemmer. Du bliver automatisk medlem når du køber til eksklusiv medlemspris eller medlemspris. Få 7 dages gratis medlemskab (herefter automatisk 89 kr/30 dage). Læs mere om fordelene
Gratis fragt
23 - 25 hverdage
10 kr
Lavt pakkegebyr
Normalpris 754 kr
Fragt: 59 kr
23 - 25 hverdage
20 kr
Pakkegebyr
Spar 42 kr
Se vores konkurrenters priser her
God 15.866 anmeldelser på
Develop a network of successful business relationships in China!

This systematic study of the Chinese concept of guanxi--broadly translated, ”personal relationship” or ”connections”--offers a comprehensive social and professional model for doing business in China. In addition to a clear analysis of the origins and meanings of this vital concept, Guanxi: Relationship Marketing in a Chinese Context empowers you with practical tools for establishing guanxi in order to facilitate successful business relationships.

Guanxi is based on an original research study as well as the authors’twenty years of experience of doing business in China. Their understanding of the implications of face, favor, reciprocity, honor, and interconnectedness--all vital parts of guanxi--will enable you to understand the unstated assumptions of Chinese business culture. Moreover, the book discusses the legal implications of guanxi as well as cultural expectations.

This valuable handbook offers a wealth of information on guanxi:
  • case studies of guanxi in action
  • managerial implications of saving face and reciprocity
  • measuring guanxi quality and performance indicators
  • step-by-step instructions for building guanxi
  • detailed strategies for penetrating the Chinese market
Guanxi is an indispensable tool for anyone wanting to do business in China, for students of international business or Chinese culture, and for scholars interested in international business culture.
Produktdetaljer
Sprog: Engelsk
Sider: 244
ISBN-13: 9780789012906
Indbinding: Paperback
Udgave:
ISBN-10: 0789012901
Udg. Dato: 27 jul 2001
Længde: 19mm
Bredde: 340mm
Højde: 320mm
Oplagsdato: 27 jul 2001
Forfatter(e) Erdener Kaynak, Thomas Leung, Y.H. Wong


Kategori Erhvervsliv, virksomheder og ledelse


Sprog Engelsk


Indbinding Paperback


Sider 244


Udgave


Længde 19mm


Bredde 340mm


Højde 320mm


Udg. Dato 27 jul 2001


Oplagsdato 27 jul 2001

MEDLEMSFORDELE
GRATIS FRAGT
SPAR OP TIL 90%
Andre har også købt
BOG (HÆFTET)
Eksklusiv medlemspris kr 200

kr 280
Normalpris
kr 208
Medlemspris
SPAR
kr 80
BOG (HÆFTET)
Eksklusiv medlemspris kr 188

kr 269
Normalpris
kr 196
Medlemspris
SPAR
kr 81
BOG (INDBUNDET)
Eksklusiv medlemspris kr 199

kr 299
Normalpris
kr 209
Medlemspris
SPAR
kr 100
BOG (INDBUNDET)
Eksklusiv medlemspris kr 380

kr 499
Normalpris
kr 392
Medlemspris
SPAR
kr 119
BOG (INDBUNDET)
Eksklusiv medlemspris kr 214

kr 320
Normalpris
kr 225
Medlemspris
SPAR
kr 106
BOG (INDBUNDET)
Eksklusiv medlemspris kr 919

kr 1.499
Normalpris
kr 977
Medlemspris
SPAR
kr 580
BOG (INDBUNDET)
Eksklusiv medlemspris kr 208

kr 299
Normalpris
kr 217
Medlemspris
SPAR
kr 91
BOG (HÆFTET)
Eksklusiv medlemspris kr 203

kr 300
Normalpris
kr 213
Medlemspris
SPAR
kr 97
BOG (INDBUNDET)
Eksklusiv medlemspris kr 199

kr 320
Normalpris
kr 211
Medlemspris
SPAR
kr 121
LYDBOG
Eksklusiv medlemspris kr 95

kr 129
Normalpris
kr 98
Medlemspris
SPAR
kr 34
BOG (ANDET)
Eksklusiv medlemspris kr 306

kr 450
Normalpris
kr 320
Medlemspris
SPAR
kr 144
BOG (INDBUNDET)
Eksklusiv medlemspris kr 220

kr 320
Normalpris
kr 230
Medlemspris
SPAR
kr 100
BOG (HÆFTET)
Eksklusiv medlemspris kr 154

kr 229
Normalpris
kr 162
Medlemspris
SPAR
kr 75
BOG (INDBUNDET)
Eksklusiv medlemspris kr 203

kr 300
Normalpris
kr 213
Medlemspris
SPAR
kr 97
BOG (INDBUNDET)
Eksklusiv medlemspris kr 270

kr 399
Normalpris
kr 283
Medlemspris
SPAR
kr 129
BOG (INDBUNDET)
Eksklusiv medlemspris kr 223

kr 320
Normalpris
kr 233
Medlemspris
SPAR
kr 97
BOG (HÆFTET)
Eksklusiv medlemspris kr 184

kr 299
Normalpris
kr 196
Medlemspris
SPAR
kr 115
BOG (HÆFTET)
Eksklusiv medlemspris kr 183

kr 269
Normalpris
kr 192
Medlemspris
SPAR
kr 86
BOG (INDBUNDET)
Eksklusiv medlemspris kr 214

kr 320
Normalpris
kr 225
Medlemspris
SPAR
kr 106
BOG (HÆFTET)
Eksklusiv medlemspris kr 164

kr 199
Normalpris
kr 168
Medlemspris
SPAR
kr 35
Vi anbefaler også
BOG (HARDBACK)
Eksklusiv medlemspris kr 473

kr 563
Normalpris
kr 482
Medlemspris
SPAR
kr 90
BOG (HARDBACK)
Eksklusiv medlemspris kr 407

kr 506
Normalpris
kr 417
Medlemspris
SPAR
kr 99
BOG (PAPERBACK)
Eksklusiv medlemspris kr 564

kr 586
Normalpris
kr 566
Medlemspris
SPAR
kr 22
BOG (HARDBACK)
Eksklusiv medlemspris kr 840

kr 1.126
Normalpris
kr 869
Medlemspris
SPAR
kr 286
BOG (PAPERBACK)
Eksklusiv medlemspris kr 643

kr 844
Normalpris
kr 663
Medlemspris
SPAR
kr 201
BOG (HARDBACK)
Eksklusiv medlemspris kr 741

kr 788
Normalpris
kr 746
Medlemspris
SPAR
kr 47
BOG (HARDBACK)
Eksklusiv medlemspris kr 564

kr 732
Normalpris
kr 581
Medlemspris
SPAR
kr 168
BOG (HARDBACK)
Eksklusiv medlemspris kr 512

kr 630
Normalpris
kr 524
Medlemspris
SPAR
kr 118
BOG (PAPERBACK)
Eksklusiv medlemspris kr 516

kr 597
Normalpris
kr 524
Medlemspris
SPAR
kr 81
BOG (HARDBACK)
Eksklusiv medlemspris kr 417

kr 552
Normalpris
kr 431
Medlemspris
SPAR
kr 135
BOG (PAPERBACK)
Eksklusiv medlemspris kr 472

kr 540
Normalpris
kr 479
Medlemspris
SPAR
kr 68
BOG (PAPERBACK)
Eksklusiv medlemspris kr 463

kr 529
Normalpris
kr 470
Medlemspris
SPAR
kr 66
BOG (HARDBACK)
Eksklusiv medlemspris kr 988

kr 1.070
Normalpris
kr 996
Medlemspris
SPAR
kr 82
BOG (PAPERBACK)
Eksklusiv medlemspris kr 300

kr 438
Normalpris
kr 314
Medlemspris
SPAR
kr 138
BOG (HARDBACK)
Eksklusiv medlemspris kr 367

kr 404
Normalpris
kr 371
Medlemspris
SPAR
kr 37
BOG (PAPERBACK)
Eksklusiv medlemspris kr 341

kr 371
Normalpris
kr 344
Medlemspris
SPAR
kr 30
BOG (PAPERBACK)
Eksklusiv medlemspris kr 332

kr 360
Normalpris
kr 335
Medlemspris
SPAR
kr 28
BOG (PAPERBACK)
Eksklusiv medlemspris kr 223

kr 303
Normalpris
kr 231
Medlemspris
SPAR
kr 80