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Stress, Affluence and Sustainable Consumption
Af: Cecilia Soler Engelsk Paperback
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kr 6
Stress, Affluence and Sustainable Consumption
Af: Cecilia Soler Engelsk Paperback

Why do affluent consumers almost automatically acquire new versions or variations of products already at their disposal? Even though most of us know that this novelty consumption poses a serious threat to an environmentally and socially sustainable future, we continue to do it. Why?

Research shows that consumption of new automobiles, clothing, furniture, electronics, home furnishing, household apparel, mobile phones, etc., is motivated by a desire to feel more secure, less anxious and better mood-wise. Affluent consumers seem to engage in novelty consumption not to feel better but rather to avoid feeling bad. Stress, Affluence and Sustainable Consumption discusses sustainable consumption from a stress perspective, adding an embodied understanding to the sustainability-related consumption challenges that we face today.

A stress perspective on affluent consumption differs from current understandings on consumption, as it fully acknowledges the consumer as having a body (including a mind) that reacts to the numerous product offerings and retail spaces, both physical and online. A stress perspective can explain how our bodies try to cope with an overload of perceptual input provided by advertising messages, product launches and even store structures.

This book will be of great interest to students and researchers of consumer psychology, sustainable consumption studies, sustainable marketing and markets as well as sustainable development more generally.

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Why do affluent consumers almost automatically acquire new versions or variations of products already at their disposal? Even though most of us know that this novelty consumption poses a serious threat to an environmentally and socially sustainable future, we continue to do it. Why?

Research shows that consumption of new automobiles, clothing, furniture, electronics, home furnishing, household apparel, mobile phones, etc., is motivated by a desire to feel more secure, less anxious and better mood-wise. Affluent consumers seem to engage in novelty consumption not to feel better but rather to avoid feeling bad. Stress, Affluence and Sustainable Consumption discusses sustainable consumption from a stress perspective, adding an embodied understanding to the sustainability-related consumption challenges that we face today.

A stress perspective on affluent consumption differs from current understandings on consumption, as it fully acknowledges the consumer as having a body (including a mind) that reacts to the numerous product offerings and retail spaces, both physical and online. A stress perspective can explain how our bodies try to cope with an overload of perceptual input provided by advertising messages, product launches and even store structures.

This book will be of great interest to students and researchers of consumer psychology, sustainable consumption studies, sustainable marketing and markets as well as sustainable development more generally.

Produktdetaljer
Sprog: Engelsk
Sider: 128
ISBN-13: 9780367248024
Indbinding: Paperback
Udgave:
ISBN-10: 0367248026
Kategori: Forbrugerisme
Udg. Dato: 10 jun 2019
Længde: 11mm
Bredde: 141mm
Højde: 215mm
Oplagsdato: 10 jun 2019
Forfatter(e): Cecilia Soler
Forfatter(e) Cecilia Soler


Kategori Forbrugerisme


Sprog Engelsk


Indbinding Paperback


Sider 128


Udgave


Længde 11mm


Bredde 141mm


Højde 215mm

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