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Aquatic Center Marketing

Af: Judith Josephs Engelsk Paperback
SPAR
kr 42

Aquatic Center Marketing

Af: Judith Josephs Engelsk Paperback

If you need to make a big impact in promoting and growing your aquatic facility, then you need Aquatic Center Marketing. Written by an industry veteran whose novel approach to marketing has garnered numerous national and international awards, this book delivers practical, affordable, and innovative marketing ideas for any new or existing aquatic facility, of any type and size.

Whether you work for a municipal pool or a commercial property, the tried-and-tested techniques in Aquatic Center Marketing can help your facility flourish:

• Increase membership

• Reenergize attendance to keep guests coming back for more

• Establish your facility’s image in the community

• Reinforce the value of aquatics as an enjoyable lifelong activity

You’ll find chapters on topics such as brand management, market development, guest communications, and how to be effective with limited funding. Learn how the design and signage in your facility can work to excite guests and keep them coming back throughout the season. Understand how to get the most out of your electronic and social media efforts and how to use fun events and themes to attract specific audiences. Then see real-life examples in case studies and stories that demonstrate the practical solutions in action.

Create memorable experiences for your guests and make your aquatic facility a success. Aquatic Center Marketing is full of realistic, practical ideas that anyone managing an aquatic facility can quickly put to good use to grow the facility and increase the bottom line.

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If you need to make a big impact in promoting and growing your aquatic facility, then you need Aquatic Center Marketing. Written by an industry veteran whose novel approach to marketing has garnered numerous national and international awards, this book delivers practical, affordable, and innovative marketing ideas for any new or existing aquatic facility, of any type and size.

Whether you work for a municipal pool or a commercial property, the tried-and-tested techniques in Aquatic Center Marketing can help your facility flourish:

• Increase membership

• Reenergize attendance to keep guests coming back for more

• Establish your facility’s image in the community

• Reinforce the value of aquatics as an enjoyable lifelong activity

You’ll find chapters on topics such as brand management, market development, guest communications, and how to be effective with limited funding. Learn how the design and signage in your facility can work to excite guests and keep them coming back throughout the season. Understand how to get the most out of your electronic and social media efforts and how to use fun events and themes to attract specific audiences. Then see real-life examples in case studies and stories that demonstrate the practical solutions in action.

Create memorable experiences for your guests and make your aquatic facility a success. Aquatic Center Marketing is full of realistic, practical ideas that anyone managing an aquatic facility can quickly put to good use to grow the facility and increase the bottom line.

Produktdetaljer
Sprog: Engelsk
Sider: 208
ISBN-13: 9781492526261
Indbinding: Paperback
Udgave:
ISBN-10: 1492526266
Kategori: Salg og marketing
Udg. Dato: 26 okt 2018
Længde: 13mm
Bredde: 253mm
Højde: 177mm
Forlag: Human Kinetics Publishers
Oplagsdato: 26 okt 2018
Forfatter(e): Judith Josephs
Forfatter(e) Judith Josephs


Kategori Salg og marketing


Sprog Engelsk


Indbinding Paperback


Sider 208


Udgave


Længde 13mm


Bredde 253mm


Højde 177mm


Udg. Dato 26 okt 2018


Oplagsdato 26 okt 2018

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