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Influencer Marketing For Dummies
Af: Stefania Pomponi, Cat Lincoln, Kristy Sammis Engelsk Paperback
SPAR
kr 68
Influencer Marketing For Dummies
Af: Stefania Pomponi, Cat Lincoln, Kristy Sammis Engelsk Paperback
The easy way to get ''in'' with influencer marketing

Are you a marketing guru looking to stay at the top of your game? Then you need to be in the know on influencer marketing. A hybrid of content marketing and native advertising, influencer marketing is an established trend in marketing that identifies and targets individuals with influence over potential buyers. Although this has usually meant focusing on popular celebrities and Internet personalities, there is a new wave of ''everyday consumers'' that can have a large impact. In Influencer Marketing For Dummies, you''ll find out how to market to those who rock social media—and, subsequently, grow your brand.

Influencer marketing relies on building strong relationships with customers. With the help of this hands-on, friendly guide, you''ll discover how to build superior customer service and experience, make strong interactions with customers, and encourage organic and authentic sharing about your brand. Measure the most impact that content has on your overall marketing strategy

  • Find influencers: it''s not just a numbers game or a ''who''s who'' of social media
  • Engage with influencers once you''ve found them
  • Recognize the best practices of influencer marketing and outreach

If you''re a marketer, media agency professional, business owner, or anyone else who works hard to bring brands, products, and services to the largest audience possible, Influencer Marketing For Dummies is the go-to guide you don''t want to be without.

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The easy way to get ''in'' with influencer marketing

Are you a marketing guru looking to stay at the top of your game? Then you need to be in the know on influencer marketing. A hybrid of content marketing and native advertising, influencer marketing is an established trend in marketing that identifies and targets individuals with influence over potential buyers. Although this has usually meant focusing on popular celebrities and Internet personalities, there is a new wave of ''everyday consumers'' that can have a large impact. In Influencer Marketing For Dummies, you''ll find out how to market to those who rock social media—and, subsequently, grow your brand.

Influencer marketing relies on building strong relationships with customers. With the help of this hands-on, friendly guide, you''ll discover how to build superior customer service and experience, make strong interactions with customers, and encourage organic and authentic sharing about your brand. Measure the most impact that content has on your overall marketing strategy

  • Find influencers: it''s not just a numbers game or a ''who''s who'' of social media
  • Engage with influencers once you''ve found them
  • Recognize the best practices of influencer marketing and outreach

If you''re a marketer, media agency professional, business owner, or anyone else who works hard to bring brands, products, and services to the largest audience possible, Influencer Marketing For Dummies is the go-to guide you don''t want to be without.

Produktdetaljer
Sprog: Engelsk
Sider: 320
ISBN-13: 9781119114093
Indbinding: Paperback
Udgave:
ISBN-10: 1119114098
Kategori: Salg og marketing
Udg. Dato: 22 jan 2016
Længde: 19mm
Bredde: 190mm
Højde: 239mm
Oplagsdato: 22 jan 2016
Forfatter(e) Stefania Pomponi, Cat Lincoln, Kristy Sammis


Kategori Salg og marketing


Sprog Engelsk


Indbinding Paperback


Sider 320


Udgave


Længde 19mm


Bredde 190mm


Højde 239mm


Oplagsdato 22 jan 2016

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