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The Strategic Management of Information Systems
SPAR
kr 100
  • A comprehensively updated revision of a book regarded by many as one the leading and authoritative titles for practitioners, academics and students in the domain of information systems and technology (IS/IT) strategy.
     
  • Presents a structured framework with tools, techniques and ways of thinking which provide a practical approach to building a digital strategy, expressed primarily in the language of business and management.

  • Brings together the implications of the significant advances in IT and the most useful current thinking, research, and experiences concerning the business impact and strategic opportunities created by IS/IT.

  • Peppard and Ward discuss the key questions that managers have to grapple with of where, when and how to invest in IS/IT, which is why a IS/IT (or digital) strategy is required.
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  • A comprehensively updated revision of a book regarded by many as one the leading and authoritative titles for practitioners, academics and students in the domain of information systems and technology (IS/IT) strategy.
     
  • Presents a structured framework with tools, techniques and ways of thinking which provide a practical approach to building a digital strategy, expressed primarily in the language of business and management.

  • Brings together the implications of the significant advances in IT and the most useful current thinking, research, and experiences concerning the business impact and strategic opportunities created by IS/IT.

  • Peppard and Ward discuss the key questions that managers have to grapple with of where, when and how to invest in IS/IT, which is why a IS/IT (or digital) strategy is required.
Produktdetaljer
Sprog: Engelsk
Sider: 504
ISBN-13: 9780470034675
Indbinding: Paperback
Udgave:
ISBN-10: 047003467X
Udg. Dato: 22 apr 2016
Længde: 19mm
Bredde: 247mm
Højde: 190mm
Oplagsdato: 22 apr 2016
Forfatter(e) Joe Peppard, John L. Ward, John Ward, J Peppard, John (Cranfield School of Management) Ward, Joe (Cranfield School of Management) Peppard


Kategori Matematik for virksomhedsøkonomer og forretningssystemer


Sprog Engelsk


Indbinding Paperback


Sider 504


Udgave


Længde 19mm


Bredde 247mm


Højde 190mm

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